The Rule of Thirds

The Rule of Thirds is an important term used by artists, that as retail designers, we have re-purposed for making the most of the design of your shopfront. Above is the recently opened Crema Espresso at Westfield Garden City, that has employed some of the elements that you will read …

Seeing The Light – Part 2

In Part 1 of Seeing The Light, I highlighted the importance of good lighting and how this can affect your bottom line retail business profits. In Part 2, you’ll find lighting tips and tricks that can help attract customers like moths to a flame. Set The Mood Great lighting design …